February 2006

Twenty-five Museums of Knoxville Featured through Local Partnerships

The Arts & Culture Alliance proudly announces its partnership with East Tennessee Public Television (ETPtv) to promote 25 museums, galleries, and historic homes in the Greater Knoxville area. ETPtv will highlight each museum by producing and airing a 30-second spot for one week. Spots will air several times a day, each day of the week.

ETPtv reaches three million viewers in Eastern Tennessee, Western Virginia, Southern Kentucky, and Eastern North Carolina and was the first Public Broadcasting Station to go Digital in Tennessee. Over the past three years, ETPtv has presented the 30-part series “The Great Museums” as part of its daily broadcast of television shows for use in the classroom. In May, ETPtv will also air the primetime television special “An American Centennial: 100 Years of Museums In America”. Robert Hutchison, Director of Programming, says, “ETPtv looks forward to highlighting these institutions, both large and small, because they add so much to the life of our viewers here in East Tennessee.”

The Arts & Culture Alliance and ETPtv join the American Association of Museums (AAM) in embarking on a proactive media relations program to build visibility for museums as a group and to encourage people to take a second look at the museums in their own community. City Mayor Bill Haslam and Knox County Mayor Mike Ragsdale have both declared 2006 to be the Year of the Museum in conjunction with this initiative. The Year of the Museum is the beginning of a major national effort to encourage Americans to experience, celebrate, and support the museums in their communities.

2006: Year of the Museum

In addition to this partnership, the Knoxville News Sentinel has featured an article about a museum, gallery, or historic home every Sunday since January 1 on the cover of the “Sunday Spotlight” section. The articles detail current exhibits and announce an upcoming day of free admission. The same 25 museums, galleries, and historic homes are featured as well as regional museums throughout East Tennessee. Furthermore, the Knoxville Attractions Channel has produced a two-minute advertisement for several of the Museums of Knoxville that runs on intra-hotel television in nearly fifteen local hotels.

[updated 02/13/06]

Photos from First Friday, February 3

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Three Flights Up

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The Scholastic Art Awards of 2006 exhibit

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[updated 02/06/06]

Three Flights Up Gallery: February 3-11

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Rachel Dove- paintings/ installation work
Stan Narten- paintings
Mandy Vorenberg- photographs
Carrie Walker- sculpture/3D works
Kit Hoefer- paintings
James Edwin Hall- photographs

From the Metro Pulse...
"Our vision for this year’s First Friday celebration is this: The
streets downtown are filled by a deluge of people of all
demographics, indulging in libations and hors d’oeuvres on outdoor
patios, ducking in and out of myriad galleries with provocative local
and non-local work. To be honest, though, the canvas of that vision
is already stretched and the galleries and businesses have already
painted the background. All that was missing this year was the deluge— it was more like a trickling stream of people, with the possible exception of the always-packed Three Flights Up Gallery, which will move into a space in The Emporium starting Jan. 6, 2006’s inaugural First Friday. Anyone who didn’t frolic downtown during at least one of this year’s festivities missed out. What we’re saying is, it’s all here people, come and get it..."
http://www.metropulse.com/articles/2006/16_01/cover_story.shtml

[updated 01/20/06]

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